The cleanest and least expensive energy is the energy you never have to consume

American Efficient partners with manufacturers, retailers, contractors, developers, distributors, electric utilities and grid operators to develop and manage portfolios of energy efficiency resources.

Our Platform

American Efficient has built a best-in-class model for accelerating the adoption of energy efficient technologies.

American Efficient can work with more types of energy efficiency installations, in more places, and with less friction than other programs. American Efficient works with partners to incentivize millions of installations across the country and transforms energy savings into market-ready energy resources.


Our team analyzes millions of energy and environmental attributes from products and projects enrolled in our incentive programs.


Through primary research, and substantial measurement, verification and quality control processes, energy efficiency resources (EERs) are transformed into usable assets with a proper value.

Energy Market Participation

American Efficient brings new energy efficiency assets to energy markets. This enables more clean, reliable, sustainable, energy and reduces the need for fossil-fuel based generation.


Residential, commercial and industrial energy-saving technologies

There are numerous products that can be installed in a home or business that use less energy than the technology they replace. An increasing percentage are also “connected,” giving these devices and their owners the ability to react to real-time demand for energy. Below are some indicative technologies. Most of these product installations have a value to grid operators - meaning they may be eligible for American Efficient incentive programs.

Residences, while not the predominant building type in the US by total square footage, contain many, fairly easy-to-implement opportunities to add value to the grid through efficiency and demand response.

Building Envelope

Insulation, weather-stripping and efficient glazing all contribute to reducing heating/cooling load.

Water Heater

second only to heating and cooling as a source of load in the typical home


Those with the most advanced potential for reducing energy consumption, “plug load”


Significant impacts can be gained from replacing incandescent lighting with high efficiency lamps and fixtures utilizing CFLs, LEDs etc.


Energy storage systems (ESS) can not only provide standby power in a utility outage but can also enable homeowners to choose when to use the grid or their own “assets”

Distributed Generation

Any means of producing energy for the home “behind the meter”; used to supplement and/or replace grid power

Heating & Cooling

At least half of the energy consumed in the average American house

Commercial building energy consumption by source varies much more than in residential buildings, based on geography, size and use.


Significant impacts can be gained from not only replacing older fluorescent ballasts with high efficiency LED fixtures but also by utilizing occupancy and ambient light sensors as well as de-lamping and providing task lighting.

Distributed Generation

Many more options exist for business to utilize both on and offsite renewables to decrease the price paid for total energy consumption, including hosting third-party-owned rooftop solar.

Heating & Cooling

The primary source of load in commercial buildings, includes ventilation, dehumidification and often re-heat of chilled air.

Data Server

Not only contribute plug load but also cooling load.

There is a vast amount of energy savings available by optimizing equipment used in industrial manufacturing processes.


Upgrading air movement, control, and ventilation technologies leads to bottom line savings and improved comfort.

Pumps and Circulators

Industrial Pumps and Circulators are integral to the manufacturing process to move fluids from place to place and an opportunity for energy savings.

Motors (VFD/VSD)

Motors are the engine of industrial processes. Industrial facilities have lots of opportunity to install more energy efficient motors and drives.


Compressed air systems are chronic energy hogs and often overlooked. Installing efficient compressors and sealing leaks can be a big source for energy savings.


Voltage conditioning technologies can add unnecessary electrical load and increase cooling needs.


Why Work With American Efficient


Additional revenue for bottom line or to drive further discounts for competitive projects


Potential revenue sharing, savings from reduced energy use, lower energy prices


Increased grid reliabilty and less need for capital intensive generation infrastructure